The incubation chamber holding a captive Mewtwo at the entrance makes it feel like more of a Team Rocket base than your friendly neighborhood Pokémon Center.

Photo by: Peter AustinShhh, you don’t want to wake him.

Once you’ve successfully snuck past Mewtwo, you’re welcomed by exclusive graffiti-covered clothing and skateboard decks. This is all before entering the actual store where the rest of the (friendlier) Pokémon are.

Wait ‘til you see the Swarovski Pikachu

Photo by: Peter AustinPoke street wear and skateboards.

Of course, the latest generation and fan favorites like Eevee and Pikachu dominate the shop floor. However, every generation is well represented including the entire Caterpie line.

If you’ve been to other Pokémon Centers in Japan, you’ll notice they each have their own stylized Pikachu mascot. The one in Kyoto, for example, has a truly regal Pika decked out in a traditional Japanese kimono. In Shibuya, Pikachu comes rocking two new styles.

One has our favorite electric-type Pokémon covered from head to tail in graffiti. The other style has Pikachu sporting a baseball cap and a can of spray paint ready to tag up more of his buddies. This Pikachu has had enough of his red-capped trainer and is officially sticking it to the man, street artist style.

Photo by: Peter AustinThe graffiti artist formerly known as Pikachu.

The store has an awesome Pokémon x Super Mario mashup with classic 8-bit Pokémon models used to create larger 8-bit Super Mario characters on a whole line of t-shirts and bags. The reverse mashup is next door in the Nintendo Store! Go ahead and catch them both. After that, you may as well continue your nerdom pilgrimage over to the Capcom Store. They’re all located in the new Shibuya Parco, which has a whole floor dedicated to otaku culture.

If you just happen to have a ton of extra cash to burn, check out the sparkly and (extremely) expensive Pikachu decked out head to toe in Swarovski crystals. This glorious Pikachu is the crown jewel of a whole Swarovski Pokémon collection. It can be yours for the low, low price of ¥300,000.

Photo by: Peter AustinThe most expensive Pokeball on the planet.

To match the dazzling Pikachu, level up your Poké fashion game with a bedazzled keychain or phone case. For the serious Pokémon card players, there are leather and crystal deck cases. Which one will you choose?

Aside from the exclusive merch, the store stocks all the usual Pokémon goods, with trading cards, plates, socks, bags and so much more. If you can imagine a Pokémon on it you can probably find it here.

Feeling hungry after all that shopping? Head over to the Pokémon Cafe for even more Pika cuteness.

 Things To Know

OPENING HOURS

 How To Get There

ADDRESS

15-1 Udagawachō, Shibuya City, Tōkyō-to 150-8377, Japan

BY TRAIN